Privacy policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data means all data by which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Oliver Ambrus, Oliver Ambrus - E-Commerce & Media, Liststraße 7, 73730 Esslingen am Neckar, Germany, Tel.: +49 (015566) 618216, Email: oliver.ambrus@garage-bits.com. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

When using our website for purely informational purposes, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the page server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

Website visited by us
Date and time of access
Amount of data sent in bytes
Source/referrer from which you accessed the page
Browser used
Operating system used
IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or otherwise used. However, we reserve the right to subsequently review the server log files if there are concrete indications of unlawful use.

3) Hosting & Content Delivery Network

3.1 For hosting our website and displaying the page content, we use a provider that provides its services itself or through selected subcontractors exclusively on servers located within the European Union.

All data collected on our website is processed on these servers, unless different recipients of the data are specified below for specific data processing operations.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

3.2 Fastly

We use a Content Delivery Network from the following provider: Fastly Inc., 475 Brannan St. #300, San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with the European level of data protection.

4) Cookies

In order to make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called “session cookies”), while others remain on your device for longer and enable the storage of page settings (so-called “persistent cookies”). In the latter case, you can find information about the storage duration in the overview of the cookie settings of your web browser.

If individual cookies used by us also process personal data, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the event of consent having been given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the website visit.

You can configure your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or generally exclude the acceptance of cookies for certain cases or altogether.

Please note that if cookies are not accepted, the functionality of our website may be restricted.

5) Contacting Us

5.1 WhatsApp Business

You have the option of contacting us via the WhatsApp messaging service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this purpose, we use the so-called “Business version” of WhatsApp.

If you contact us via WhatsApp in connection with a specific transaction (e.g. an order you have placed), we store and use the mobile phone number you use with WhatsApp and – if provided – your first and last name in accordance with Art. 6 para. 1 lit. b GDPR for processing and responding to your request. On the same legal basis, we may ask you via WhatsApp to provide additional data (order number, customer number, address or email address) in order to assign your request to a specific transaction.

If you use our WhatsApp contact for general inquiries (e.g. regarding the range of services, availability or our website), we store and use the mobile phone number you use with WhatsApp and – if provided – your first and last name in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in providing the requested information efficiently and promptly.

Your data will always be used only to respond to your request via WhatsApp. The data will not be passed on to third parties.

Please note that WhatsApp Business has access to the address book of the mobile device we use for this purpose and automatically transfers telephone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. To operate our WhatsApp Business account, we use a mobile device whose address book contains exclusively the WhatsApp contact details of users who have also contacted us via WhatsApp.

This ensures that every person whose WhatsApp contact details are stored in our address book has already consented to the transfer of their WhatsApp telephone number from the address books of their chat contacts in accordance with Art. 6 para. 1 lit. a GDPR when first using the app on their device by accepting the WhatsApp Terms of Use. This excludes the transfer of data of users who do not use WhatsApp and/or have not contacted us via WhatsApp.

For information on the purpose and scope of data collection and the further processing and use of data by WhatsApp, as well as your related rights and settings options for protecting your privacy, please refer to WhatsApp's privacy information: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits disclosure to third parties.

As part of the above-mentioned processing operations, data may be transferred to servers of Meta Platforms Inc. in the USA.

5.2 When contacting us (e.g. via contact form or email), personal data is processed – exclusively for the purpose of processing and responding to your request and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Data Processing When Opening a Customer Account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide us with such data when opening a customer account. You can find out which data is required to open an account in the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the above-mentioned address of the controller. After deletion of your customer account, your data will be deleted provided that all contracts concluded through the account have been fully processed, there are no statutory retention periods to the contrary, and we have no legitimate interest in continued storage.

7) Use of Customer Data for Direct Advertising

7.1 Registration for Our Email Newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required to send the newsletter is your email address. Providing additional data is voluntary and is used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the email address provided.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In this context, we store the IP address registered by your Internet Service Provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later date. The data collected by us when you register for the newsletter is used strictly for the specified purpose.

You can unsubscribe from the newsletter at any time via the corresponding link in the newsletter or by sending a corresponding message to the controller named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this to the extent permitted by law and about which we inform you in this declaration.

7.2 Shopify Email

Our email newsletters are sent via the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

On the basis of our legitimate interest in effective and user-friendly newsletter marketing, we pass on the data you provide when registering for the newsletter to this provider in accordance with Art. 6 para. 1 lit. f GDPR so that the provider can handle the newsletter dispatch on our behalf.

Subject to your express consent in accordance with Art. 6 para. 1 lit. a GDPR, the provider also carries out statistical performance analysis of newsletter campaigns using web beacons or tracking pixels in the emails sent, which can measure open rates and specific interactions with the newsletter content. Device information (e.g. time of access, IP address, browser type and operating system) is also collected and evaluated, but is not combined with other data sets.
You can withdraw your consent to newsletter tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

8) Data Processing for Order Processing

8.1 To the extent necessary for the processing of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact details you provided when placing the order in order to personally inform you as part of our statutory information obligations in accordance with Art. 6 para. 1 lit. c GDPR. Your contact details are used strictly for the purpose of communicating updates owed by us and are only processed by us to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us wholly or partially in the performance of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.

8.2 To fulfill our contractual obligations, we may use drop shipping by suppliers. For this purpose, we pass on your name and delivery address to a supplier selected by us exclusively for the purpose of delivering the goods in accordance with Art. 6 para. 1 lit. b GDPR.
If the delivery of goods that cannot be shipped as parcels (freight forwarding goods, bulky goods, etc.) is owed, we will also pass on your telephone number to the aforementioned supplier in accordance with Art. 6 para. 1 lit. b GDPR if prior telephone coordination of a delivery date is required.

8.3 Transfer of Personal Data to Shipping Service Providers

As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We pass on your email address and/or telephone number to the provider in accordance with Art. 6 para. 1 lit. a GDPR before delivery of the goods for the purpose of coordinating a delivery date or announcing delivery, provided that you have expressly consented to this during the ordering process. Otherwise, for the purpose of delivery, we only pass on the recipient's name and delivery address to the provider in accordance with Art. 6 para. 1 lit. b GDPR. The transfer only takes place to the extent necessary for delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent may be withdrawn at any time with effect for the future by contacting the controller named above or the provider.

DHL Express

As a transport service provider, we use the following provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany

Consent may be withdrawn at any time with effect for the future by contacting the controller named above or the provider.

8.4 Use of Payment Service Providers (Payment Services)

Google Pay

If you choose the “Google Pay” payment method of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), payment processing takes place via the “Google Pay” application on your mobile device running at least Android 4.4 (“KitKat”) and equipped with an NFC function by charging a payment card stored in Google Pay or a payment system verified there (e.g. PayPal). To authorize a payment via Google Pay in excess of €25, your mobile device must first be unlocked using the verification method configured on it (such as facial recognition, password, fingerprint or pattern).

For the purpose of payment processing, the information provided by you during the ordering process, together with information about your order, is transmitted to Google. Google then transmits the payment information stored in Google Pay to the originating website in the form of a one-time transaction number, which is used to verify that payment has been made. This transaction number contains no information about the actual payment details of the payment methods stored in Google Pay, but is created and transmitted as a one-time numerical token. In all transactions via Google Pay, Google acts solely as an intermediary for processing the payment. The transaction is carried out exclusively between the user and the originating website by charging the payment method stored in Google Pay.

If personal data is processed as part of the transfers described, the processing is carried out exclusively for the purpose of payment processing in accordance with Art. 6 para. 1 lit. b GDPR.

Google reserves the right to collect, store and evaluate certain transaction-specific information for each transaction made via Google Pay. This includes the date, time and amount of the transaction, merchant location and description, a description of the goods or services purchased provided by the merchant, photos that you have attached to the transaction, the name and email address of the seller and buyer or sender and recipient, the payment method used, your description of the reason for the transaction and, where applicable, the offer associated with the transaction.

According to Google, this processing is carried out exclusively in accordance with Art. 6 para. 1 lit. f GDPR on the basis of the legitimate interest in proper accounting, verification of transaction data and optimization and maintenance of the Google Pay service.

Google also reserves the right to combine the processed transaction data with other information collected and stored by Google when using other Google services.

The Google Pay Terms of Use can be found here:

https://payments.google.com/payments/apis-secure/u/0/get_legal_document?ldo=0&ldt=googlepaytos&ldl=de

Further information on data protection with Google Pay can be found at the following internet address:

https://payments.google.com/payments/apis-secure/get_legal_document?ldo=0&ldt=privacynotice&ldl=de

Klarna

One or more online payment methods from the following provider are available on this website: Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden

If you select a payment method offered by the provider in which you make an advance payment (e.g. credit card payment), the payment data you provide during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. Your data is transferred in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method in which the provider makes an advance payment (e.g. purchase on invoice or in installments or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, information about an alternative means of payment).

In order to safeguard our legitimate interest in determining the creditworthiness of our customers, this data is forwarded by us to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit assessment. On the basis of the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

In addition to internal provider criteria, identity and creditworthiness information from the following credit agencies may also be included in the decision as part of the application review in accordance with Art. 6 para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Among other things, but not exclusively, address data is included in the calculation of the score values.

You can object to this processing of your data at any time by notifying us or the provider. However, the provider may continue to be entitled to process your personal data if this is necessary for contractual payment processing.

PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method offered by the provider in which you make an advance payment, your payment data provided during the ordering process (including name, address, bank and payment card information, currency and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. Your data is transferred in this case exclusively for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method in which we make an advance payment, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, information about an alternative means of payment).

In order to safeguard our legitimate interest in determining your creditworthiness in such cases, this data is forwarded by us to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit assessment. On the basis of the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment history), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

PayPal Checkout

This website uses PayPal Checkout, an online payment system from PayPal that consists of PayPal's own payment methods and local payment methods from third-party providers.

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, we pass on your payment data as part of the payment processing to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transfer takes place in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for payment processing.

For the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “Pay Later” via PayPal, PayPal reserves the right to obtain a credit report. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your creditworthiness. PayPal uses the result of the credit assessment regarding the statistical probability of payment default for the purpose of deciding whether to provide the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Among other things, but not exclusively, address data is included in the calculation of the score values. You can object to this processing at any time by notifying PayPal. However, PayPal may continue to be entitled to process your personal data if this is necessary for contractual payment processing.

If the PayPal payment method “Purchase on invoice” is available and selected, your payment data will first be transmitted to PayPal for payment preparation, whereupon PayPal forwards it to Ratepay GmbH, Franklinstraße 28-29, 10587 Berlin (“Ratepay”) to carry out the payment. The legal basis is in each case Art. 6 para. 1 lit. b GDPR. In this case, RatePay conducts an identity and credit assessment in its own name to determine creditworthiness in accordance with the principle already mentioned above and forwards your payment data to credit agencies on the basis of the legitimate interest in determining creditworthiness in accordance with Art. 6 para. 1 lit. f GDPR. A list of the credit agencies that Ratepay may use can be found here: https://www.ratepay.com/legal-payment-creditagencies/

When using the payment method of a local third-party provider, your payment data is first transferred to PayPal for payment preparation in accordance with Art. 6 para. 1 lit. b GDPR. Depending on your selection of an available local payment method, PayPal then transmits your payment data to the corresponding provider for payment processing in accordance with Art. 6 para. 1 lit. b GDPR:

Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Ireland)
Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland)
iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Netherlands)
bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brussels, Belgium)
blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warsaw, Poland)
eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2, 1200 Vienna, Austria)
MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, France)
Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Poland)

For further information on data protection, please refer to PayPal's privacy policy:
https://www.paypal.com/de/legalhub/paypal/privacy-full

9) Web Analytics Services

Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables an analysis of your use of our website.

By default, when visiting the website, Google Analytics 4 sets cookies that are stored as small text elements on your device and collect certain information. The scope of this information also includes your IP address, which is shortened by Google by the last digits in order to exclude direct personal identification.

The information is transmitted to Google servers and processed there. Transfers to Google LLC, based in the USA, are also possible.

Google uses the information collected on our behalf to evaluate your use of the website, compile reports on website activities for us and provide further services related to website use and Internet use. The shortened IP address transmitted by your browser as part of Google Analytics is not merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All processing described above, in particular the setting of cookies on the device used, only takes place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the website. You can withdraw your consent at any time with effect for the future. To exercise your right of withdrawal, please deactivate this service via the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with Google that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and https://policies.google.com/technologies/partner-sites

Demographic Characteristics

Google Analytics 4 uses the special “demographic characteristics” function and can use it to generate statistics that provide information about the age, gender and interests of website visitors. This is done by analyzing advertising and information from third parties. This makes it possible to identify target groups for marketing activities. However, the data collected cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals

As an extension to Google Analytics 4, Google Signals may be used on this website to create cross-device reports. If you have enabled personalized advertising and linked your devices to your Google account, Google may, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, but only statistics. If you wish to stop cross-device analysis, you can deactivate the “Personalized advertising” function in your Google account settings. To do so, follow the instructions on this page: https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information about Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

User IDs

As an extension to Google Analytics 4, the “User IDs” function may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have created an account on this website and log in to this account on different devices, your activities, including conversions, may be analyzed across devices.

Collection of User-Provided Data

In order to improve the analysis results for users whose contact details we have received as part of business or business-like relationships, we use the “Collection of user-provided data” function.
Subject to your express consent in accordance with Art. 6 para. 1 lit. a GDPR, as part of this function we transmit one or more files containing customer data aggregated in relation to you (in particular email address and telephone number) electronically to Google. Google does not receive access to the data in clear text, but automatically encrypts the information in the customer files during the transmission process using a special algorithm. The encrypted information can then only be used by Google to assign it to existing Google accounts that the persons concerned have created.
The processing serves to refine measurement data, improve cross-device user tracking and enable the integration of analysis results into ad personalization and conversion tracking functions of Google Ads.
You can withdraw your consent to us at any time with effect for the future. Further information on Google's data protection measures regarding the transfer of customer data can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182

10) Retargeting/Remarketing and Conversion Tracking

10.1 Meta Pixel with Advanced Matching

Within our online offering, we use the “Meta Pixel” service of the following provider in advanced matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”)

If a user clicks on an advertisement placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter with the help of “Meta Pixel”. This URL parameter is then entered into the user's browser after the redirection by a cookie set by the linked page itself. In addition, this cookie collects specific customer data such as the email address that we collect on our website linked to the Facebook or Instagram advertisement during processes such as purchases, account registrations or registrations (advanced matching). The cookie is then read and enables the transmission of the data, including the specific customer data, to Meta.

We use “Meta Pixel” with advanced matching to make our advertisements (so-called “Ads”) on Facebook and/or Instagram more effective and to ensure that they correspond to the interests of users or have certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) that we transmit to Meta (so-called “Custom Audiences”).

In addition, we analyze the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an advertisement (conversion). Compared with the standard version of “Meta Pixel”, the advanced matching function helps us to better measure the effectiveness of our advertising campaigns by recording more attributed conversions.

All transmitted data is stored and processed by Meta, so that it can be assigned to the respective user profile and Meta can use the data for its own advertising purposes in accordance with Meta's data usage policies (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to display advertisements on and outside Facebook.

All processing described above, in particular the setting of cookies for reading information on the device used, is only carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

The information generated by Meta is generally transmitted to and stored on a Meta server; in this context, data may also be transferred to servers of Meta Platforms Inc. in the USA.

10.2 TikTok Pixel

This website uses the conversion tracking technology of the following provider: TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland

If you have accessed our website from an advertisement on the provider's domain, the success of the advertisement can be tracked using cookies and/or comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

For this purpose, certain device and browser information, including your IP address where applicable, is read out via the tracking technology in order to record and evaluate user actions predefined by us (e.g. completed transactions, leads, searches on the website, views of product pages). This enables the creation of statistics about user behavior on our website following redirection from an advertisement, which serve to optimize our offering.

We have concluded a data processing agreement with the provider that ensures the protection of the data of our website visitors and prohibits unauthorized disclosure to third parties.

11) Website Functionalities

11.1 Facebook Plugins

Plugins of the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called “2-click” or “Shariff” solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection to the provider's servers is established initially.

Only when you activate the plugins and thereby give your consent to the transfer of data in accordance with Art. 6 para. 1 lit. a GDPR does your browser establish a direct connection to the provider's servers. In doing so, irrespective of whether you are logged into an existing user profile, certain information about your device (including your IP address), your browser and your browsing history is transmitted to the provider and may be further processed there.

If you are logged into an existing user profile on the provider's social network, information about interactions carried out via the plugins will also be published there and displayed to your contacts.
You can withdraw your consent at any time by deactivating the activated plugin by clicking on it again. However, the withdrawal has no effect on data that has already been transmitted to the provider.

Data may also be transferred to: Meta Platforms Inc., USA

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits unauthorized disclosure to third parties.

11.2 Instagram Plugins

Plugins of the social network of the following provider are used on our website: Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland

These plugins enable direct interaction with content on the social network.

To increase the protection of your data when visiting our website, the plugins are initially deactivated and integrated into the page using a so-called “2-click” or “Shariff” solution.

This integration ensures that when a page of our website containing such plugins is accessed, no connection to the provider's servers is established initially.

Data may also be transferred to: Meta Platforms Inc., USA

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits unauthorized disclosure to third parties.

11.3 YouTube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC., USA

When you access a page of our website containing such a plugin, your browser establishes a direct connection to the provider's servers at the latest when the video is played in order to load the content. Certain information, including your IP address, is transmitted to the provider in this process.

If playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behavior, create playback statistics and prevent abusive behavior.

If you are logged into a user account with the provider during your visit to the website, your data will be directly assigned to your account when you click on a video. If you do not want the data to be assigned to your account, you must log out before pressing the play button.

All of the aforementioned processing operations, in particular the setting of cookies for reading information on the device used, only take place if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time with effect for the future by deactivating this service via the “Cookie Consent Tool” provided on the website.

11.4 Shopify Forms

For conducting surveys or using online forms, we use the services of the following provider: Shopify International Limited, Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland

Data is also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada

The provider enables us to create and evaluate surveys and online forms. In addition to the respective personal data that you enter into the forms, information about your operating system, browser, date and time of your visit, referrer URL and your IP address is also collected, transmitted to the provider and stored on the provider's servers.

The information you enter into the forms is stored in password-protected form to ensure that third-party access is excluded and that only we can evaluate the data for the purpose specified in the respective form.

For the processing of personal data required to fulfill a contract with you (this also applies to processing operations required to carry out pre-contractual measures), Art. 6 para. 1 lit. b GDPR serves as the legal basis. If you have given us consent to process your data, processing is based on Art. 6 para. 1 lit. a GDPR. Consent given may be withdrawn at any time with effect for the future.

We have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits unauthorized disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

12) Tools and Other Services

12.1 Lexware Office

For handling our accounting, we use the cloud-based accounting software service of the following provider: Haufe-Lexware GmbH & Co. KG, Munzinger Straße 9, 79111 Freiburg, Germany

The provider processes incoming and outgoing invoices and, where applicable, our company's bank transactions in order to automatically record invoices, match them to transactions and create financial accounting in a partially automated process.

If personal data is also processed in this context, the processing is based on our legitimate interest in the efficient organization and documentation of our business transactions in accordance with Art. 6 para. 1 lit. f GDPR.

12.2 Cookie Consent Tool

This website uses a so-called “Cookie Consent Tool” to obtain effective user consent for cookies and cookie-based applications that require consent. The “Cookie Consent Tool” is displayed to users when they access the website in the form of an interactive user interface, on which consent to certain cookies and/or cookie-based applications can be given by ticking a box. Through the use of the tool, all cookies/services requiring consent are only loaded if the respective user has given the corresponding consent by ticking the box. This ensures that such cookies are only set on the respective user's device if consent has been given.

The tool sets technically necessary cookies to store your cookie preferences. As a rule, no personal user data is processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and therefore in the legally compliant design of our website.

Another legal basis for processing is Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically non-essential cookies dependent on the respective user's consent.

Where necessary, we have concluded a data processing agreement with the provider that protects the data of our website visitors and prohibits unauthorized disclosure to third parties.

Further information about the operator and the settings options of the Cookie Consent Tool can be found directly in the corresponding user interface on our website.

13) Rights of the Data Subject

13.1 Applicable data protection law grants you the following rights against the controller with regard to the processing of your personal data (rights of access and intervention), whereby reference is made to the legal basis stated for the respective exercise requirements:

Right of access pursuant to Art. 15 GDPR;
Right to rectification pursuant to Art. 16 GDPR;
Right to erasure pursuant to Art. 17 GDPR;
Right to restriction of processing pursuant to Art. 18 GDPR;
Right to notification pursuant to Art. 19 GDPR;
Right to data portability pursuant to Art. 20 GDPR;
Right to withdraw consent given pursuant to Art. 7 para. 3 GDPR;
Right to lodge a complaint pursuant to Art. 77 GDPR.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA AS PART OF A BALANCING OF INTERESTS ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THIS PROCESSING WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING IS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE YOUR RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

14) Duration of Storage of Personal Data

The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and – where applicable – additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).

When personal data is processed on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned is stored until you withdraw your consent.

If statutory retention periods exist for data processed as part of contractual or contract-like obligations on the basis of Art. 6 para. 1 lit. b GDPR, this data is routinely deleted after expiry of the retention periods, provided that it is no longer required for contract fulfillment or contract initiation and/or we have no legitimate interest in continued storage.

When personal data is processed on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.

When personal data is processed for the purpose of direct advertising on the basis of Art. 6 para. 1 lit. f GDPR, this data is stored until you exercise your right to object pursuant to Art. 21 para. 2 GDPR.

Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.